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User Personas Crank Up Your ROI (With Examples)

Ever feel like you’ve done everything you can do to squeeze that last percentage of conversion out of your campaign - and you’re struggling to get it any higher? You feel like you have split-tested plenty of ads and written (or copied someone’s) “best” landing page and sales copy for the offer - but [...]

30Jan2010 | ImagesAndWords | 5 comments | Continued
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The Swipe File - A Marketer’s Inspirational Injection

One thing my wife sometimes gets on me for, is being a pack rat, or a hoarder. She’s the opposite of me in that sense - and is happy to throw out old things and keep clutter and storage to a minimum. Nothing wrong with that. And I have to admit that she has [...]

25Jan2010 | ImagesAndWords | 2 comments | Continued
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Interview with Ryan Eagle (EWA Network)

I’ve received good feedback both on and off the blog for my interviews here in the past, so the time has come for another.
Many of my readers will already be familiar with who Ryan Eagle, a.k.a. The Birdman, is. At his relatively young age, he has accomplished more than many older internet marketers [...]

26Oct2009 | ImagesAndWords | 4 comments | Continued
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Research - What to use PPC Bully for (and How)

You won’t find any affiliate links for PPC bully in this post. Simply because I don’t bother. There are already tons of “reviews” out there on PPC Bully, and they’re all plugging it one way or another. Nothing wrong with that - but I just wanted to give my readers an honest opinion on this [...]

2Oct2009 | ImagesAndWords | 2 comments | Continued
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Keyword Rockstar Review

Ok so, in my last post I touched on how important research is and how it can really make the difference between finding a high ROI campaign winner - or a dud. Proper research is key. I also promised you a review, and here is my first in this series - my Keyword Rockstar review. [...]

22Jun2009 | ImagesAndWords | 25 comments | Continued
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Research! The Shortcut to Profitable Campaigns

You will be hard pressed to find a better business to be in than affiliate / internet marketing. In what other occupation can you make truckloads of money while you sleep and go on vacation whenever you want throughout the year? Not to mention to be free from dead-end cubicle jobs, nagging superiors and the [...]

16Jun2009 | ImagesAndWords | 5 comments | Continued
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Impress Your Visitors with a Graphically Dynamic Landing Page

Here’s a trick I have been using for a while on many of my landing pages.
Disclaimer: If you’re making your own landing pages, you need some basic PHP knowledge to do this. If you’re having your landing pages outsourced however, just show this post to your designer and he will know what to do. [...]

4Jun2009 | ImagesAndWords | 12 comments | Continued
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How To Split-Test Landing Pages with Tracking202

This is another one of those topics that keep coming up on forums and in blog comments. Many people know they should split-test, or have heard they can do this with Tracking202 - but they’re unsure how.
Now let it be said that, the form of split-testing we’re after here is pure and simple A/B/C testing. [...]

25Apr2009 | ImagesAndWords | 18 comments | Continued
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How About an Open Source PPC Campaign Builder?

Over the last couple of years, the number of tools available to affiliate marketers has been growing. As the industry is in continuous growth, so is the need for more advanced methods and techniques to gain an advantage over the competition.
For those of us who run large search campaigns, one of the most significant advances [...]

21Mar2009 | ImagesAndWords | 14 comments | Continued
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How .About a .New .Domain?

This fall, things are about to change on the internet. New policies from ICANN will allow for just about ANY new domain type to be allowed, as long as it is not offensive - and if you have the money to pay for it. The change - expected to take place in Q3 this year [...]

15Feb2009 | ImagesAndWords | 6 comments | Continued
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